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Home Business Online Business Yoli's #1 Home Business Review
Yoli's #1 Home Business Review PDF Print E-mail
Written by Ellie Gant   
Friday, 04 December 2009 09:25




It is safe to say that I have written more multilevel marketing reviews than anyone will probably ever read. It should not come as a surprise that joining a multilevel marketing program when it has just started can be an amazing opportunity. Obviously getting in on one of these MLM businesses when they are in their infancy can be a surefire way to the top of the business as it expands on its own. Yoli is currently in their prelaunch phase.

I always use the same systematic approach when evaluating any MLM opportunity and I will be applying that system to Yoli during this review. I essentially always look at the product in question, the company, and the marketing.

It goes without saying that with Yoli being in its prelaunch it is obviously possible to get more information about some things more than others. For example there is really nothing to be found out about a product that has not yet been released. While these blast caps will be formulated to offer multiple nutritional benefits the nutrition information has not been released. In the informative webinar a list of ingredients is displayed, but actual nutritional values are not available.

The energy drink and health beverage markets are highly competitive but Yoli seems to be focusing more on the delivery system of their product instead the product itself. I imagine this is because the product, which consists of freeze dried vitamins and fruits, is not very innovative, but their "blast cap" delivery system is at present one of a kind.

Obviously Yoli is a company without history yet, they still have not even launched. The founders though do have some history. While none of them has serious expertise in health or nutrition, they all have had success in the MLM industry, some even with other health drink products.

Often when top representatives leave one company to found their own there are often accusations of recruiting from the old organization. From what I can see the founders are doing their best to leave their past cleanly behind them so they can commit themselves fully to this company they profess to love.

As for marketing materials, at this point all of the marketing is focused on recruiting. I am sure that once the product launches more materials will become available. To whet distributor appetites Yoli seems to be planning appealing to the "green" business trend through their reusable bottles and through various charity efforts.

Ultimately any success with this business will depend on the marketing skills of the distributor. If someone knows how to market then this looks like it will be a huge opportunity. However if somebody does not have the knowledge to market well, success in the MLM industry will not come no matter how early they get in on a new idea.

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