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| Guidelines for Picking a Great Blog Topic |
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| Written by Caroline Middlebrook |
| Saturday, 07 February 2009 08:30 |
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In this article I am to talk about the impact that your topic selection has on your blog and guide you on on the relationship between the profitability of your niche balanced again your passion for the topic. Your Ability to Make Money is Limited By Your Passion My advice is this - pick a topic you are most passionate about. Do a little research to see how profitable it is, and perhaps tweak it slightly or extend it a little but make your passion about the topic your number 1 consideration and the profitability factor just a secondary factor. Surely to build a profitable blog you need to be working in a profitable niche? Not necessarily. The problem really is what happens when the passion is not there - it inhibits your ability to make money. Blogging is hard work and it's many times harder if you are not genuinely interested in your blog topic. If you are blogging about a topic purely because you think it has a high profit potential, you will burn yourself out and run out of steam before you ever see any of that profit. Also, the vast majority of the work that you have to do to build a blog involves writing about your topic. You need to be able to just write, write, write about your topic! If you think you might run out of stuff to write about after a few blog posts you'll really struggle. Now let's think about the money aspect. There are MANY monetization methods but they could broadly be split into two groups. The basic methods consist of mainly 'on-page' methods such as AdSense and similar contextual ads, affiliate marketing, private advertising etc. These are the kinds of ads that do better in a high profit niche but they don't bring in anywhere near as much potential revenue as the second group. Systems such as AdSense pay you just a few cents per click. To really make money you want to sell products and if you own your own products you gets 100% of the profit. Build in membership sites and other sources of recurring revenue and you have a veritable goldmine on your hands. The trouble is, to effectively develop and sell these kinds of products you need expertise and passion in your niche and you'll struggle with this if your niche has been chosen purely on profitability. You might be in a niche that doesn't sound very profitable, such as Rose Gardening for example but if you are really enthusiastic about that niche you'll attract other enthusiasts to your blog, it will be easy to build a genuine relationship with those people and your products will sell much more easily than an affiliate program for example. In conclusion, there are many ways to profit from your blog but unless you are genuinely interested in your chosen topic you are likely to give up on your blog before it ever develops any real traffic and even if you get that far you'll probably struggle to create your own products and will be limited to minimal earnings from programs like AdSense. About the Author: Caroline Middlebrook has been blogging about Internet marketing since 2007 and her popular blog earns a 4-figure income each month. She teaches people how blogs make money and has downloads of her free guides & courses from her website. Kindly provided by MoneyHunter.org You are welcome to use this article on your own website, if you include the link just before this text. |
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